As the CVRO, Barbara is responsible for designing and leading the strategic vision for Wright. Barbara is a corporate consultant, coach, trainer, and specialist in the areas of transformational leadership, transformative education, marketing, and employee empowerment. She has over 22 years’ experience marketing in a broad range of industries including healthcare, industrial supplies, association management, financial services, and consumer goods.
Barbara trains and speaks on a wide variety of topics. Barbara is currently a leader in SOFIA—the Society of Femininity in Action—founded by Judith Wright. She leads groups on career enhancement, women’s development, goal-setting and achievement, and has been a key leader for Judith’s sacred travel trips to places like China, Tibet, Thailand, Italy, Spain, Portugal, Morocco, Israel, Bosnia, and many more.